2014.10.30 | 陀地手信

[Volume 9 Issue 10, #1960]
Locally Sold Overseas Souvenirs
Locally Made Overseas Souvenirs
我其實一段時間以前就見過呢個情景, 不過因為當時冇影到相, 所以之前先至冇寫到.. 上個星期, 偶然之間在本地某連鎖精品店再次見到, 我就二話不說將呢一啲fridge magnet影低.. 有咩咁特別呀你問?? 仔細睇真啲, 你會見到可以喺同一個地方, 買得到「來自世界不同地方」嘅fridge magnet!! 好喇, 我哋又真係唔好抹殺設計師原本相將世界各地嘅地標, 印喺上面嘅設計構思呢一個可能性.. 不過我自己又覺得, 呢啲fridge magnet似係是但買一個嚟送俾人, 跟住開口話我啱啱由邊度玩完返嚟, 送俾你嘅手信.. 其實都幾可亂真囉!! 又或者, 你真係去過以上地方, 不過當時錯過咗買返個fridge magnet, 咁呢度真係一個可以讓你補償遺憾嘅地方喇.. 我呢, 其實都幾喜歡呢啲frideg magnet㗎喎, 睇下, 根本都唔駛出國~~ 哈哈哈哈!! :p
this is something i have actually seen quite a while ago, but since i did not take a photo, i did not blog about it earlier.. last week, i saw the same thing again by chance and immediately i snapped a photo of these fridge magnets in a local gift shop chain.. what's so special you ask?? look closely and you will find that you can actually get fridge magnets "from around the world" all under one roof!! okay, we shall not rule out the possibility that the designer has just thought of printing the landmarks of cities of the world on the magnets, as the theme of his or her design collection.. to me, however, it does look like i can just buy any one, give it to anyone and then boast that i've just come back from somewhere and this is a souvenir for them.. quite convincing huh?? or, if you missed out buying your fridge magnet from one of these places you have visited, isn't this a perfect place for some "lost and found"?? i actually like these fridge magnets, look, there's no need to travel at all!! hahaha~~ :p

2014.10.28 | 低消費力

[Volume 9 Issue 10, #1959]
Weak Purchasing Power: High Price or Low Income??
Baked Kit Kat
我可以話係見到日本有眾多KitKat口味而大開眼界.. 前幾日, 終於俾我喺呢度某超市見到個比較特別嘅KitKat口味, 「烘烤KitKat」, 當然係入口貨啦.. 無可厚非, 我當時係非常興奮, 不過最終都係冇買到, 因為我寧願買便宜好多又可以喂飽我六餐嘅お茶漬け啦, 哈哈!! 老實講啦, RM17.90一包確實唔係平囉, 大家是否同意?? 我曾經同某位友人傾偈得到一個結論, 我哋冇KiKat口味選擇嘅原因, 係因為國人消費能力低.. 再諗深一層, 我就覺得未必係因為嘢賣得貴, 更有說服力嘅反而係因為我哋好高嘅入口稅同埋好低嘅個人收入.. 做一條簡單數學題啦, 假設一個日本人每月平均賺¥200,000, 以¥500購買都只不過係收入嘅0.25%.. 而一個馬來西亞人每月平均賺RM2000(我哋唔好否定呢個事實), 就需要嘔出RM18, 即係收入嘅0.9%購買.. 以上只不過係本人一個小小的想法, 並非可能反映真實情況.. :)
i have to say i'm utterly impressed by the many flavors of KitKat i've seen in Japan.. the other day, i finally saw a more creative KitKat flavor in a local supermarket, the "Baked KitKat", imported of course.. no doubt i was very excited, but then i did not buy that because i rather buy the ochazuke which is way cheaper yet can feed me six meals, haha!! frankly, RM17.90 for this packet is not cheap at all, agree?? i once was talking with a friend and we concluded that the reason we do not have choices for KitKat flavors is the generally low purchasing power of the people.. second thought, i guess it may not be due to the selling price but more convincingly, the high import tax and low personal income we are earning.. just a simple math, let's say a Japanese with an average ¥200,000 income can get this at ¥500 which is just 0.25% of his salary, but a Malaysian with an average RM2000 income (let's not deny this fact) has to fork out RM18 which is 0.9% of his pay to buy this.. just my humble opinion and this may not reflect the true case.. :)

2014.10.24 | お茶漬け

[Volume 9 Issue 10, #1958]
Ochazuke - Rice in Green Tea, Office Style
Ochazuke - Rice in Green TeaOchazuke - Rice in Green TeaOchazuke - Rice in Green TeaOchazuke - Rice in Green TeaOchazuke - Rice in Green TeaOchazuke - Rice in Green Tea
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[請點擊上面號碼按鈕查看個別照片]
我覺得一定有幾次係大家真係唔知道午餐要食啲乜嘢好嘅, 尤其是當你屋企或公司周圍都冇乜選擇時.. 我好彩呀, 因為公司附近都幾多嘢食, 不過有時都會悶㗎嘛.. 所以某日我就決定是日午餐在公司搞掂就算喇, 用我先前喺超市買咗嘅さけ茶漬(三文魚綠茶泡飯)包, 既簡單又方便.. 落樓買盒白飯, 返上公司將全部嘢倒落個碗度, 一餐晏於一分鐘內完成!! 快捷, 方便, 簡單又味美, 不過我呢個低於RM5嘅「辦公室式」, 當然無法同我喺日本食過嘅RM30「居酒屋式」比啦.. 會唔會再有下次?? 當然會啦~~ :p
[Click or tap on the numbered buttons above to navigate between individual photos]
i am sure there are times when you have no idea what to have for lunch, especially if there are little choices available around your office or house.. i am lucky that choices are quite abundant in my office vicinity, yet can get bored with the repetitions everyday.. so, the other day i just thought of settling lunch inside office, a simple and very simple lunch indeed with the rice in green tea with salmon (さけ茶漬け sake chazuke) sachets bought from supermarket earlier.. went downstairs to tabao some plain rice and back in office, pour all the things in a bowl and lunch was ready in less than a minute!! simple, quick, convenient and tasty, though this "a la office" at less than RM5 cannot compare with that "a la restaurant" at RM30 i had in Japan lah.. will i do this again?? absolutely~~ :p

2014.10.21 | 飲飲食食

[Volume 9 Issue 10, #1957]
Bloggers World Never Leave FOOD Alone..
緬甸籍工人出師有成, 一手包辦的鮮蚶炒貴刁 , 其實都好唔錯哦 (RM5.50 @ 孟沙Lucky Garden全香茶餐室) | Char Koay Teow with fresh cockles, all by the Burmese worker who has learned all things, it was quite good actually (RM5.50 @ Kedai Kopi dan Makanan Chun Heong, Lucky Garden, Bangsar)湯底濃郁的咖哩麵, 再加上成座山嘅料蓋過晒啲麵, 加分不少呀 (RM5.00 @ 茨廠街中華巷三檔麵檔中間嗰檔) | Curry Noodles with thick flavorful broth, and what adds to the scores is that load of ingredients given (RM5.00 @ The middle stall of three noodles stalls at Madras Lane, Petaling Street)啦啦(蜆)湯米粉, 睇落清淡, 其實樣樣嘢新鮮又清甜無比 (RM6.00 @ 怡保路五條石國聯花園88茶餐室) | Meehoon in Lala (Clam) Soup, the soup looks pale and clear but very flavorful, actually everything in it is so fresh and juicy (RM6.00 @ Kepai Kopi 88, Taman Kok Lian, Batu 5 Jalan Ipoh)
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我真係覺得, 又或者只係我一人, 喺呢個博客世界中, 最為普遍, 最為受落, 最多人瀏覽, 最容易寫, 最不費腦筋就可留言嘅題材, 非飲食莫屬.. 以上三張係我「僅記得」影低嘅美食照片(請點擊ABC按鈕查看個別照片), 因為我唔係乜嘢都要影餐飽嘅飲食博客, 所以為咗今日呢一篇主流貼文, 我係要「提醒」自己咁做嘅, 哈哈!! 希望大家enjoy啦, 不過唔係咩高級餐廳嘢, 都係一般廉價街邊或茶室嘢啫.. 話我知, 以上食物當中, 你最喜歡又係邊一樣呢?? :)
i actually think, or maybe it is just me, that the most common, the most popular, the most viewed, the easiest to write, the most effortless to comment topic in this bloggers world has to be about FOOD.. above are three photos of food i "remembered" to take photo (please click or tap the ABC buttons to navigate individual photo), since i am not a foodie who usually take photos of every single food, i have to "remind" myself for the sake of this "mainstream" post, haha!! enjoy the food, no high-end restaurant food but just hawker and kopitiam food.. so tell me, which one of the above do you like most?? :)

2014.10.17 | 免費贈品

[Volume 9 Issue 10, #1956]
FMCG: Is Marketing By Distributing Free Samples More Effective??
FMCG: Is Marketing By Distributing Free Samples More Effective??
"FMCG: Is Marketing By Distributing Free Samples More Effective??".. 咩呀?? 咁學術性研究嘅話題, 我當然唔會喺度同大家討論啦!! 哈哈.. 我當然係以最師奶嘅角度切入呢個話題啦.. 好嘢!! 我喺輕鐵站拎到呢兩件式用贈品呀, 哈哈!! 我係想講, 身為草根消費者嘅我, 與其見到報章或電視上嘅廣告, 無論幾吸引人, 始終都不及有免費贈品派俾我試用(甚至可能要多幾件可以派街坊添), 嘻嘻!! 感覺上係「做多過講」, 所以比較實際同更有說服力.. 令一方面, 身為商家嘅, 與其將資金全部押在報章及電視廣告上, 如果有另外一個策略去派贈品(完全免費或條件性免費), 獲取試用者嘅親身肯定同口述宣傳, 會唔會更加完善呢?? 大家覺得如何?? 唔好意思, 如果你係想睇產品用後感嘅話, 我其實甚少寫呢一類題材㗎, 不過就無任歡迎有免費贈品俾我試用囉, 哇哈哈哈!! *奸笑*
"FMCG: Is Marketing By Distributing Free Samples More Effective??".. huh?? what an academic research oriented topic, but of course we are not discussing this here!! haha.. i'm getting into this topic from a very uncle perspective.. yeah, i got these free samples at the LRT station, yippee!! i mean myself as a grassroot consumer, instead of just seeing advertisements on newspapers or TV, no matter how catchy they are, i would be more delighted if i'm given free samples to try on (and probably would ask for extra sets to distribute to others too), hehe.. it's something like "done than said" which i find much more convincing.. and to advertisers, instead of spending more on papers and TV advertising (which most Malaysian spend less time on comparing to Facebook), perhaps it is wiser to have another strategy to distribute samples (freely, or free with conditions) to win words of mouth and testimonials from the users.. what do you think?? oopss sorry if you are looking for product review, i rarely do that, but i do always welcome free samples for me to try, muahahaha!! *evil grin*

2014.10.16 | 咖啡香味

[Volume 9 Issue 10, #1955]
Free Smell.. How Do You Like Free Coffee Smell??
Machine releasing coffee aroma inside train coach
喺輕快鐵車廂內見到呢個東西, 我諗會唔會係個揚聲器?? 會唔會係個空氣淨化器?? 再諗深一層, 嗰把不停重複「享受你的XXX咖啡」又惹人煩厭嘅女聲錄音, 好似唔係出於此處.. 再者, 我一時醒起我哋嘅輕快鐵服務, 邊有咁好幫乘客淨化空氣呀??(嘩, 我超喜歡呢個咁邏輯嘅結論, 哇哈哈!!).. 於是我就覺得梗係一部將咖啡香味散發於車廂空氣中嘅機器, 幫手把錄音女聲賣咖啡廣告喇!! 的確, 我真係聞到咖啡香味.. 可能呢個橋段在廣告界已不是甚麼新鮮事, 不過卻是本人第一次在輕快鐵內嘅經歷.. 視覺同聽覺之外, 有多一個嗅覺享受, 其實都幾有計喎!! 唯一不完善之處, 味道過於清淡(可能為了照顧到對咖啡敏感嘅乘客), 唔夠蓋過大寶森節時嘅茉莉及椰油味(純屬說笑, 絕不含侵犯之意).. 或者飲食業者會喜歡呢個橋段, 想象自己在很肚餓時, 於車廂內問到椰漿飯同炸雞, 係唔係好打可能會去附近分店幫襯呢?? 其實條橋都幾work喎!! 不過, 當然唔好有榴槤啦唔該!! 呵呵~~ :p
i saw this thing in the LRT coach and thought what could it be - speaker?? air ionizer?? after some thoughts, that irritating recorded voice of a lady who keeps repeating "enjoy your xxx coffee" doesn't seem to come out from there, and i enlightened myself that our LRT service can't be so nice to freshen up the air for the passengers (ah, i love this logical conclusion, muahahaha!!).. so i thought it must be a gadget to release coffee aroma into the air in the train, to promote that coffee the recorded voice is advertising!! true enough, i could actually smell coffee.. maybe this is nothing new in advertising but my first experience in the LRT, good to have another sense triggered besides just visual and audio huh?? how smart!! but a little imperfection, the smell was quite unnoticeable (probably to take care of passengers who are are sensitive to coffee), not enough to cover the jasmine and coconut oil smell during Thaipussam (no offense, just joking).. perhaps the F&B industry may like this idea, imagine smelling nasi lemak and fried chicken in the train while you are hungry, most likely you would rush to the nearby outlet huh?? that would work the trick, agree?? but of course, NO DURIANS please!! hahaha~~ :p